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Fitting In

The Right Jeans for Back to School

By Carma Haley Shoemaker

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According to Rice, even when following the trends and staying in style, it is still important to be yourself. "Students have a lot of flexibility this school year given the wide range of popular fashions available this season," she says. "Remember, the key to looking great is not copying what everyone else is wearing, but finding clothes that match your personal style."

Advice to Parents

A parent has to find a happy medium between what their teen wants, what they want to get their teen and what their budget will allow. "Teens want to be current with what friends and trends are wearing," says Joyce Markwell, senior merchandise manager for Wrangler Hero Men's Jeans. "The Wrangler [and other known] brands offer many fashion styles at great values in the mass channel. By choosing one of the popular brands with their many styles, both can be satisfied."

Back to school does not have to cause a headache when it comes to choosing jeans. Do your homework – but be flexible, too – and you'll be able to find just the look you want. "Teens have more input into what they will wear," Claiborne says. "The new fashion styles usually sell first. But once teens see what other teens are wearing, they will want to adopt, change and/or alter to other styles, fits and treatments as well. Just have fun with it."


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